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CMS comparison Adobe Experience Manager vs Prismic

Adobe Experience Manager vs Prismic

Adobe Experience Manager is a closed-source enterprise DXP that runs on the vendor's cloud. Prismic is a closed-source headless CMS that runs on the vendor's cloud. The table below sets them side by side on 28 features. They get a different status on 12.

  • Adobe Experience Manager Enterprise DXP · Closed source · 25 of 28 built in
  • Prismic Headless · Closed source · 16 of 28 built in

Sources checked: Adobe Experience Manager on 29 Sept 2026, Prismic on 29 Sept 2026. Plans and releases can change after those dates.

WAYF is an official Payload partner and top contributor. Every platform in the table is classified by the same published definitions, and each answer lists the vendor page it came from.


Feature comparison

Built inPaid tierPlugin or add-onLimitedNot available
Adobe Experience Manager vs Prismic feature comparison. Columns are the two platforms. Rows are features, grouped by area.
Platform
Adobe Experience Manager Enterprise DXP
Prismic Headless
Overview
What it is Adobe's enterprise CMS for websites and headless content, run by Adobe as a cloud service with page, fragment and document-based authoring.Hosted headless page builder where marketers compose pages from developer-built slices. Run by Prismic, with SDKs for Next.js, Nuxt and SvelteKit.
Edition compared The product and release each column describes. Adobe Experience Manager Sites as a Cloud Service Version 2026.9.0, released 24 Sept 2026 Prismic SaaS, Free to Enterprise plans SaaS, continuously updated
Vendor Adobe business.adobe.com Prismic prismic.io
Licence Closed source Proprietary Closed source Proprietary
Hosting No self-hosting Vendor cloud Cloud Service runs only on Adobe's cloud. AEM 6.5 LTS is the separate self-hosted edition. No self-hosting Vendor cloud
Built with Java, Apache Sling, OSGi, HTLSaaS with SDKs for Next.js, Nuxt and SvelteKit
Database Apache Jackrabbit Oak repository, managed by AdobeManaged by Prismic
Pricing Public list prices only. Hosting and implementation are extra everywhere. No free option Pricing on request. Free to start Free plan. Starter $10, Small $25, Medium $150, Platinum $675 per repository per month, billed yearly.
Content modelling
Content model in code You define content types in files in your repository, review them like any other code and apply them from there. Imperative migration scripts alone count as limited. Built in Components, dialogs and Universal Editor models live in the project repository. 2 Built in Model files live in the project. The Prismic CLI pushes and pulls them. 2
Content model in the UI Admins can create and change content types and fields in the admin interface without writing code. Built in Content Fragment Model editor. 3 Built in Type Builder in the web app. 3
Reusable blocks Editors compose pages from reusable, typed components or blocks, and can reorder them. Built in 29 Built in Slices with variations. 4
Localization Editors translate content per locale inside the CMS, by field or by entry, without a separate site for each language. Built in Language copies with translation projects and connectors. 4 Built in 2 locales on Free, 8 on Platinum, custom on Enterprise. 1
Image transformations The CMS resizes, crops or converts images on request, through URL parameters or generated sizes, with no external service. Built in Web-optimized image delivery resizes, crops and converts DAM images to WebP. 5 Built in Image optimization and processing on all plans. 1
APIs and delivery
REST API A documented REST or JSON HTTP API returns content. Built in Content Fragment Delivery with OpenAPI. 6 Built in Document API. 15
GraphQL API The vendor or an official module provides a GraphQL API for content. Built in GraphQL for Content Fragments. 6 Built in 15
Webhooks The CMS can call an external URL when content is created, changed or published. Built in AEM Eventing delivers events through Adobe I/O Events. 7 Built in 6
Renders the website The CMS itself renders and serves the public pages through themes or templates. Headless-only products answer no. Built in HTL page rendering or Edge Delivery Services. 10 Not available
Editorial workflow
Drafts Editors save changes as a draft and publish them later. The live version stays untouched until then. Built in Edits stay on the author tier until published. 11 Built in
Scheduled publishing An editor can set a future date and time for content to publish or unpublish. Built in Publish later and unpublish later. 11 Built in Scheduled through releases on every plan. 18
Version history The CMS keeps earlier versions of an entry, and editors can compare or restore them. Built in Built in Full revision history on every plan. 1
Preview Editors can see unpublished content rendered as it will appear on the site before publishing. Built in Separate preview tier. Built in Shareable previews on every plan. 17
Visual editing Editors can click on the rendered page and edit content in place or in a side panel next to it. Built in Universal Editor and Page Editor. 9 Built in Page Builder shows live slice previews from your site next to the fields. 7
Approval workflows Content moves through review stages you configure, such as draft, review and approved, with permissions per stage. Built in Limited Writer and Publisher roles from Medium. No configurable review stages. 9
Content releases Editors group changes across several entries and publish them together as one release. Built in Launches group changes across pages and promote them together. 8 Built in Up to 200 pages per release. 8
Real-time co-editing Two or more editors can work on the same entry at once and see each other's changes live. Limited Only with document authoring in Word or Google Docs. The Universal Editor has no co-editing. 10 Not available In progress with a waitlist. A status indicator shows who is editing. 10
Access and governance
Custom roles Admins define their own roles with granular permissions instead of picking from a fixed set. Built in AEM groups with repository permissions. 12 Limited Enterprise only. Fixed Read-only, Writer or Publisher levels set per locale. No role builder. 19
Field-level permissions Admins can restrict access to single fields, on top of content types and entries. Limited Repository ACL restrictions can target named properties. No per-field setting in the editors. 12 Not available
Single sign-on Editors can sign in through SAML or OpenID Connect against a company identity provider. Built in SAML or OIDC federation through Adobe Admin Console. 13 Paid tier Enterprise. 19
Audit log The CMS logs who changed what and when across the whole installation, and admins can review the log. Built in Page, replication and DAM audit logs. 14 Not available Not documented publicly.
Platform and extensibility
Multiple sites One installation or account can manage several separate websites or brands with shared users. Built in Multi Site Manager with live copies. 15 Built in Each site is a repository on its own plan. Spaces group content inside one. 111
Extensible admin UI Developers can add their own components, views or fields to the editing interface. Built in UI extensions built with App Builder. 16 Limited Integration fields load external catalog data into a picker. No custom UI code. 12
Plugin marketplace The vendor runs an official directory or marketplace of installable extensions. Built in Extension Manager catalogue of Adobe and partner extensions. 16 Not available Integration guides only. No installable marketplace. 13
Form builder Editors can build and publish forms and collect submissions without code. Built in Core Components form container emails, posts or stores submissions. 17 Not available
Site member accounts The platform handles sign-up and login for public site users or members, separate from editors. Limited Publish-tier login via SAML or OIDC. Sign-up flows need custom code and user sync. 1813 Not available
AI writing assistant A first-party AI feature in the editing interface generates, rewrites or translates content. Built in Generate Variations needs AEM Cloud Service with Edge Delivery entitlement. Licence includes an action allowance; extra actions cost more. 19 Limited Beta on request: AI translation and SEO metadata suggestions. 114
Official MCP server The vendor publishes a Model Context Protocol server so AI agents can read or write content. Built in AEM MCP Server for pages, fragments and assets. 20 Built in Hosted at mcp.prismic.io, activated per repository. 15

Considering more platforms? Compare Adobe Experience Manager and Prismic with the rest of your shortlist in the CMS comparison tool.


Where they differ

Adobe Experience Manager and Prismic get a different status on 12 of the 28 features and the same status on 16. Adobe Experience Manager has 25 built in on its baseline edition, Prismic has 16. Two matching statuses can still name different paid tiers or limits, so read the notes in the table before treating a row as equal.

Free option
Adobe Experience Manager has no free option. Prismic has a free option.

Built in on Adobe Experience Manager, a different answer on Prismic 9

  • Renders the website Adobe Experience Manager: Built in. Prismic: Not available.
  • Approval workflows Adobe Experience Manager: Built in. Prismic: Limited.
  • Custom roles Adobe Experience Manager: Built in. Prismic: Limited.
  • Single sign-on Adobe Experience Manager: Built in. Prismic: Paid tier.
  • Audit log Adobe Experience Manager: Built in. Prismic: Not available.
  • Extensible admin UI Adobe Experience Manager: Built in. Prismic: Limited.
  • Plugin marketplace Adobe Experience Manager: Built in. Prismic: Not available.
  • Form builder Adobe Experience Manager: Built in. Prismic: Not available.
  • AI writing assistant Adobe Experience Manager: Built in. Prismic: Limited.

Built in on neither, with different answers 3

  • Real-time co-editing Adobe Experience Manager: Limited. Prismic: Not available.
  • Field-level permissions Adobe Experience Manager: Limited. Prismic: Not available.
  • Site member accounts Adobe Experience Manager: Limited. Prismic: Not available.

More comparisons

Full write-ups with worked examples and costs: Adobe Experience Manager vs Payload and Prismic vs Payload.

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