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CMS comparison Contentstack vs Kirby

Contentstack vs Kirby

Contentstack is a closed-source headless CMS that runs on the vendor's cloud. Kirby is a closed-source traditional CMS that you host yourself. The table below sets them side by side on 28 features. They get a different status on 20.

  • Contentstack Headless · Closed source · 17 of 28 built in
  • Kirby Traditional · Closed source · 11 of 28 built in

Sources checked: Contentstack on 29 Sept 2026, Kirby on 29 Sept 2026. Plans and releases can change after those dates.

WAYF is an official Payload partner and top contributor. Every platform in the table is classified by the same published definitions, and each answer lists the vendor page it came from.


Feature comparison

Built inPaid tierPlugin or add-onLimitedNot available
Contentstack vs Kirby feature comparison. Columns are the two platforms. Rows are features, grouped by area.
Platform
Contentstack Headless
Kirby Traditional
Overview
What it is Hosted headless CMS run by Contentstack, sold alongside its AI agent and customer data products. It delivers content over REST and GraphQL APIs.File-based PHP CMS with a configurable editing Panel. Content lives in text files on your own server, under a paid per-site licence.
Edition compared The product and release each column describes. Contentstack Content Cloud headless CMS, Free, Growth and Enterprise plans SaaS, continuously updated Kirby 5. Kirby 6 is in alpha. Version 5.6.0, released 16 Sept 2026
Vendor Contentstack contentstack.com Content Folder GmbH & Co. KG getkirby.com
Licence Closed source Proprietary Closed source Proprietary, source available
Hosting No self-hosting Vendor cloud Self-hosting No vendor cloud
Built with Hosted SaaS with REST and GraphQL APIs, CLI and SDKsPHP, Vue for the Panel
Database Managed by ContentstackFlat files, no database required
Pricing Public list prices only. Hosting and implementation are extra everywhere. Free to start Free plan. Growth $299 per month, extra users $25 per user per month. Enterprise on request. No free option Basic €99 per site if revenue is under €1M. Enterprise €349 per site. Both include 3 years of updates.
Content modelling
Content model in code You define content types in files in your repository, review them like any other code and apply them from there. Imperative migration scripts alone count as limited. Limited Migration scripts run by the Contentstack CLI. No declarative schema files. 2 Built in Blueprints are YAML files in site/blueprints. 5
Content model in the UI Admins can create and change content types and fields in the admin interface without writing code. Built in 1 Not available You edit blueprints as files. The Panel has no schema editor. 5
Reusable blocks Editors compose pages from reusable, typed components or blocks, and can reorder them. Built in Modular Blocks fields, plus the Visual Editor for page layout. 12 Built in Blocks and Layout fields. 6
Localization Editors translate content per locale inside the CMS, by field or by entry, without a separate site for each language. Built in Entry-level localization in over 200 languages. 15 Built in Multi-language content is built in. 7
Image transformations The CMS resizes, crops or converts images on request, through URL parameters or generated sizes, with no external service. Built in Image Delivery API resizes, crops and converts by URL parameter. 3 Built in Thumbs with resize, crop and format conversion. 8
APIs and delivery
REST API A documented REST or JSON HTTP API returns content. Built in 5 Built in Authenticated REST API. The official KQL plugin serves headless queries. 910
GraphQL API The vendor or an official module provides a GraphQL API for content. Built in 4 Not available
Webhooks The CMS can call an external URL when content is created, changed or published. Built in Not available PHP hooks only. No webhook settings.
Renders the website The CMS itself renders and serves the public pages through themes or templates. Headless-only products answer no. Not available Built in PHP templates and snippets.
Editorial workflow
Drafts Editors save changes as a draft and publish them later. The live version stays untouched until then. Built in Built in Page drafts. Kirby 5 stores unsaved changes apart from the live version. 4
Scheduled publishing An editor can set a future date and time for content to publish or unpublish. Built in 6 Not available
Version history The CMS keeps earlier versions of an entry, and editors can compare or restore them. Built in Not available Kirby 5 keeps the live version and one set of changes. No revision history. 4
Preview Editors can see unpublished content rendered as it will appear on the site before publishing. Built in 12 Built in Preview view renders unsaved changes, with shareable links. 4
Visual editing Editors can click on the rendered page and edit content in place or in a side panel next to it. Built in Visual Editor on every plan. 112 Not available Preview view compares versions. No click-to-edit. 4
Approval workflows Content moves through review stages you configure, such as draft, review and approved, with permissions per stage. Paid tier Custom workflows on Growth and Enterprise. 17 Not available Fixed page statuses: draft, unlisted, listed. 11
Content releases Editors group changes across several entries and publish them together as one release. Built in Releases deploy grouped entries and assets to an environment. 6 Not available
Real-time co-editing Two or more editors can work on the same entry at once and see each other's changes live. Limited Field-level locks and presence. Rolling out in phases with Drafts and Auto Save. 8 Not available Content locking stops two editors changing one page at once. 320
Access and governance
Custom roles Admins define their own roles with granular permissions instead of picking from a fixed set. Paid tier 2 custom roles on Growth, 500 on Enterprise. None on Free. 1 Built in Roles are user blueprints with permissions. 12
Field-level permissions Admins can restrict access to single fields, on top of content types and entries. Paid tier Field rules inside custom roles, from Growth. 19 Not available Only by loading different blueprints per role in custom code. 13
Single sign-on Editors can sign in through SAML or OpenID Connect against a company identity provider. Limited SAML 2.0 documented; baseline availability unconfirmed. Eligible tiers are not public. Confirm access in the contract. 10 Not available No first-party SSO. Community OAuth plugins exist.
Audit log The CMS logs who changed what and when across the whole installation, and admins can review the log. Limited Stack and organization logs documented; baseline availability unconfirmed. Confirm access and retention in the contract. 11 Not available
Platform and extensibility
Multiple sites One installation or account can manage several separate websites or brands with shared users. Built in Separate stacks in one organization. Scaling stacks is a Growth and Enterprise option. 1 Not available One site per installation.
Extensible admin UI Developers can add their own components, views or fields to the editing interface. Built in Developer Hub apps in field, sidebar and dashboard UI locations. 13 Built in Panel plugins add fields, sections, views and areas. 15
Plugin marketplace The vendor runs an official directory or marketplace of installable extensions. Built in Contentstack Marketplace. 13 Built in Official plugin directory at plugins.getkirby.com. 16
Form builder Editors can build and publish forms and collect submissions without code. Not available Plugin or add-on Paid DreamForm plugin by tobimori. 17
Site member accounts The platform handles sign-up and login for public site users or members, separate from editors. Not available Limited Frontend login is built in. Sign-up needs custom code. 14
AI writing assistant A first-party AI feature in the editing interface generates, rewrites or translates content. Plugin or add-on Official AI Assistant app with Contentstack-managed or your own model keys. 113 Not available No first-party AI. Kirby Copilot is a paid third-party plugin. 18
Official MCP server The vendor publishes a Model Context Protocol server so AI agents can read or write content. Built in Official server run locally with npx @contentstack/mcp. 14 Not available Third-party Kirby MCP plugin by Bruno Meilick. 19

Considering more platforms? Compare Contentstack and Kirby with the rest of your shortlist in the CMS comparison tool.


Where they differ

Contentstack and Kirby get a different status on 20 of the 28 features and the same status on 8. Contentstack has 17 built in on its baseline edition, Kirby has 11. Two matching statuses can still name different paid tiers or limits, so read the notes in the table before treating a row as equal.

Self-hosting
Contentstack cannot be self-hosted. Kirby can be self-hosted.
Vendor cloud
Contentstack has a vendor-run cloud. Kirby has no vendor-run cloud.
Free option
Contentstack has a free option. Kirby has no free option.

Built in on Contentstack, a different answer on Kirby 9

  • Content model in the UI Contentstack: Built in. Kirby: Not available.
  • GraphQL API Contentstack: Built in. Kirby: Not available.
  • Webhooks Contentstack: Built in. Kirby: Not available.
  • Scheduled publishing Contentstack: Built in. Kirby: Not available.
  • Version history Contentstack: Built in. Kirby: Not available.
  • Visual editing Contentstack: Built in. Kirby: Not available.
  • Content releases Contentstack: Built in. Kirby: Not available.
  • Multiple sites Contentstack: Built in. Kirby: Not available.
  • Official MCP server Contentstack: Built in. Kirby: Not available.

Built in on Kirby, a different answer on Contentstack 3

  • Content model in code Contentstack: Limited. Kirby: Built in.
  • Renders the website Contentstack: Not available. Kirby: Built in.
  • Custom roles Contentstack: Paid tier. Kirby: Built in.

Built in on neither, with different answers 8

  • Approval workflows Contentstack: Paid tier. Kirby: Not available.
  • Real-time co-editing Contentstack: Limited. Kirby: Not available.
  • Field-level permissions Contentstack: Paid tier. Kirby: Not available.
  • Single sign-on Contentstack: Limited. Kirby: Not available.
  • Audit log Contentstack: Limited. Kirby: Not available.
  • Form builder Contentstack: Not available. Kirby: Plugin or add-on.
  • Site member accounts Contentstack: Not available. Kirby: Limited.
  • AI writing assistant Contentstack: Plugin or add-on. Kirby: Not available.

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